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Location-based marketinggeomarketing and geolocation /

紀錄類型:	書目-電子資源 : Monograph/item
正題名/作者:	Location-based marketingGérard Cliquet with the collaboration of Jérôme Baray.
其他題名:	geomarketing and geolocation /
作者:	Cliquet, Gérard.
其他作者:	Baray, Jérôme.
出版者:	London :ISTE ;2020.
面頁冊數:	1 online resource (265 p.)
標題:	MarketingManagement.
電子資源:	https://onlinelibrary.wiley.com/doi/book/10.1002/9781119721338
ISBN:	9781119721338$q(electronic bk.)

Location-based marketinggeomarketing and geolocation /
Cliquet, Gérard.

Location-based marketinggeomarketing and geolocation /[electronic resource] :Gérard Cliquet with the collaboration of Jérôme Baray. - London :ISTE ;2020. - 1 online resource (265 p.) - Information systems, web and pervasive computing series. - Information systems, web and pervasive computing series..

Includes bibliographical references and index.

ISBN: 9781119721338$q(electronic bk.)Subjects--Topical Terms:

200067
Marketing
--Management.

LC Class. No.: HF5415.13 / .C557 2020

Dewey Class. No.: 658.8

Location-based marketinggeomarketing and geolocation /
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245 1 0 $a Location-based marketing $h [electronic resource] : $b geomarketing and geolocation / $c Gérard Cliquet with the collaboration of Jérôme Baray.
260 $a London : $b ISTE ; $a Hoboken, NJ : $b Wiley, $c 2020.
300 $a 1 online resource (265 p.)
490 1 $a Information systems, web and pervasive computing series
504 $a Includes bibliographical references and index.
588 $a Description based on print version record.
650 0 $a Marketing $x Management. $3 200067
650 0 $a Satellite interference geolocation technology. $3 931303
700 1 $a Baray, Jérôme. $3 931302
830 0 $a Information systems, web and pervasive computing series. $3 755351
856 4 0 $u https://onlinelibrary.wiley.com/doi/book/10.1002/9781119721338

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