Consumers - Cross-cultural studies.
Overview
| Works: | 5 works in 2 publications in 2 languages | |
|---|---|---|
Titles
Globalization, culture and branding :how to leverage cultural equity for building iconic brands in the era of globalization /
by:
(Electronic resources)
Parametric and nonparametric statistics for sample surveys and customer satisfaction data
by:
(Electronic resources)
Subjects