Consumer profiling.
Overview
| Works: | 10 works in 3 publications in 3 languages | |
|---|---|---|
Titles
Consumer information systems and relationship managementdesign, implementation, and use /
by:
(Electronic resources)
Predictive analytics, data mining and big data :myths, misconceptions and methods /
by:
(Electronic resources)
Creating value with big data analyticsmaking smarter marketing decisions /
by:
(Electronic resources)
Rethinking retaila marketer's guide to decoding consumer preference through data analytics /
by:
(Electronic resources)
Subjects