Pfoertsch, Waldemar.
Overview
| Works: | 1 works in 2 publications in 1 languages | |
|---|---|---|
Titles
Transformational salesmaking a difference with strategic customers /
by:
Dingena, Marian.; Kotler, Philip.; Pfoertsch, Waldemar.; SpringerLink (Online service)
(Electronic resources)
H2H marketingthe genesis of human-to-human marketing /
by:
Kotler, Philip.; Pfoertsch, Waldemar.; Sponholz, Uwe.; SpringerLink (Online service)
(Electronic resources)
Ingredient brandingmaking the invisible visible /
by:
Kotler, Philip.; Pfoertsch, Waldemar.; SpringerLink (Online service)
(Electronic resources)
Subjects
Marketing.
Business Strategy/Leadership.
Management
Brand name products
Economics
Industrial management
Economics/Management Science
Sales/Distribution.
Brand name products.
Engineering Economics, Organization, Logistics, Marketing.
Industrial and Organizational Psychology.
IT in Business.
Marketing
Branding (Marketing)
Economics/Management Science.
Sales management.
Psychology, Industrial.
Management/Business for Professionals.