Luxuries - Marketing.

Overview

Works:	15 works in 8 publications in 8 languages

Titles

Living it up :our love affair with luxury / by: (Electronic resources)

Luxury onlinestyles, strategies, systems / by: (Electronic resources)

Luxury strategy in action by: (Electronic resources)

Meta-luxurybrands and the culture of excellence / by: (Electronic resources)

Luxury talent managementleading and managing a luxury brand / by: (Electronic resources)

Luxury fashion brandingtrends, tactics, techniques / by: (Electronic resources)

The road to luxurythe evolution, markets and strategies of luxury brand management / by: (Electronic resources)

Interpretations of luxuryexploring the consumer perspective / by: (Electronic resources)

Building consumer-brand relationship in luxury brand management by: (Electronic resources)

The art of digital marketing for fashion and luxury brandsmarketspaces and marketplaces / by: (Electronic resources)

Subjects

Branding.

Trade.

Marketing.

Luxury goods industry

Business and Management.

Services.

Telemarketing.

Mode

Quality of products.

Cost and standard of living.

Brand name products

Clothing trade.

Luxury.

Internet marketing.

Luxury goods industry.

Luxusgèutermarkt.

Electronic Commerce.

Fashion merchandising.

BUSINESS & ECONOMICS

BUSINESS & ECONOMICS / Industries / Service

Brand name products.

BUSINESS & ECONOMICS / Advertising & Promotion

Emerging Markets/Globalization.

Consumers' preferences.

Digital Marketing.

Luxuries

Electronic commerce.

Branding (Marketing)

Consumer behavior.

Online Marketing/Social Media.

Fashion merchandising

Marketing

Communication interculturelle

Produits de luxe

Affluent consumers

Product management.

Consumer Behavior.

Customer relations.

Intercultural communication