Social marketing.
概要
| 作品: | 38 作品在 22 項出版品 22 種語言 | |
|---|---|---|
書目資訊
Corporate social responsibility :doing the most good for your company and your cause /
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The art of cause marketing :how to use advertising to change personal behavior and public policy /
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Cause marketing :build your image and bottom line through socially responsible partnerships, programs, and events /
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Nonprofit and business sector collaboration :social enterprises, cause-related marketing, sponsorships, and other corporate-nonprofit dealings /
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The zen of social media marketingan easier way to build credibility, generate buzz, and increase revenue /
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Using social marketing for public emergency preparednesssocial change for community resilience /
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Emerging markets from a multidisciplinary perspectivechallenges, opportunities and research agenda /
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