Marketing - Problems, exercises, etc. - Management
Overview
| Works: | 14 works in 11 publications in 11 languages | |
|---|---|---|
Titles
The Dentsu Way : Secrets of Cross Switch Marketing from the World's Most Innovative Advertising Agency
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(Electronic resources)
Proceedings of the 7th World Conference on Mass Customization, Personalization, and Co-Creation (MCPC 2014), Aalborg, Denmark, February 4th - 7th, 2014Twenty Years of Mass Customization - Towards New Frontiers /
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(Electronic resources)
Marketing, technology and customer commitment in the new economyproceedings of the 2005 Academy of Marketing Science (AMS) Annual Conference /
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(Electronic resources)
Creating and delivering value in marketingproceedings of the 2003 Academy of Marketing Science (AMS) Annual Conference /
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(Electronic resources)
Proceedings of the 2002 Academy of Marketing Science (AMS) annual conference
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(Electronic resources)
Proceedings of the 1993 Academy of Marketing Science (AMS) Annual Conference
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(Electronic resources)
Marketing at the confluence between entertainment and analyticsproceedings of the 2016 Academy of Marketing Science (AMS) World Marketing Congress /
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(Electronic resources)
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